Challenge: The organization’s website was outdated and needed to reflect their new innovative programs.

Currently, the website is mostly viewed by large funders, but individual donors and parents had needs that were not met by the site.

Solution: I conducted user interviews with the organization’s core stakeholders to gather information about why they visit our website, how they navigate it, and what content is missing. Using this feedback, I created lo-fi and hi-fi wire frames for our designer to work from.